Thinking about Behavioral Triggers

One of the problems we all face in life — and it is a whopper — is how to stick to a strategic direction. The classic example is knowing how important it is to maintain a healthy weight. But to do that, we need to stick to a healthy routine that balances activity and calorie intake. Most people fail to do this.

We tend to think of it as a weakness. We lack will! In fact, we lack the knowledge that we need to modify our behavior. And we can get that knowledge. It is available. It is just something that we are not taught in school.

We are taught, for example, that discipline is important. That makes it sound like discipline is a good in itself. Wrong. Discipline is just the word that we use when we want to say that our behavior is under control.  We are “disciplined”. In other words, discipline describes a result, not the process.

To see how commonly we fall into this cognitive problem, consider the word gravity. You know what it is, right? Wrong. No human on this planet knows what gravity is. We just know its effect – when we let go of a ball, it descends to the ground. Why it does that, we have no idea.

So what process can lead to behavioral change? BJ Fogg offers us a glimpse. It all has to do with our sensitivity to triggers. All of our behavior is triggered by something. And we can master how to trigger behavior, as long as we do not exceed our capacity in a given moment.

Think about it!

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