Flawed Ideas and Real Problems

We all want more and faster innovation. And therefore, we wonder how to maximize the rate that new ideas are translated into better products and services.

When we look at this challenge — how to maximize — we start asking, what is holding us back? What barriers can be removed that might speed things up?

It turns out, that these problems are mostly in how we talk about what we are trying to do. There is a big gap between thinking and using what we think about.

Greg Satell offers an interesting glimpse at some efforts to close this gap. Very cool!

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